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    Strategies, guides, and tips for running better Shopify promotions.

    promo managementanalyticsstrategyShopify

    Shopify Promotion Management: Strategy, Execution, and Analysis

    Most Shopify merchants run promotions as one-off events. The ones that consistently outperform their baseline treat Shopify promotion management as a system. Here is what that system looks like.

    June 4, 20269 min read
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    How to Prepare Your Shopify Store for AI Shopping Channels

    ChatGPT, Google AI Mode, and Microsoft Copilot are sending buyers to Shopify stores right now. Here's what you need to check before your store can show up.

    May 25, 20265 min read
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    Google Just Changed How Shoppers Find Deals. Here's What Shopify Merchants Need to Do.

    Google announced a suite of agentic commerce features at I/O 2026. Most Shopify merchants are invisible to these new surfaces. Here's what changed and what you need to do now.

    May 21, 20269 min read
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    Why Your Shopify Sale Isn't Showing in Google Shopping (And How to Fix It)

    Your Shopify discount works on your storefront but is invisible to Google Universal Cart, Direct Offers, and AI Mode. Here's exactly why, and the step-by-step fix to get it visible.

    May 21, 20268 min read
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    I'm looking for 5 Shopify merchants to help shape PromoOS

    I'm opening a 5-merchant design partner program for PromoOS. 90 days of free Pro access in exchange for biweekly feedback. Here's who I'm looking for and why I'm doing this small.

    May 19, 20263 min read
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    How to Automate Your Shopify Store Banners for Promotions

    Manually updating your Shopify theme banners for every sale is tedious and error-prone. Here's how to connect banners to your promo schedule so they update automatically.

    April 18, 20264 min read
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    The Complete Guide to Running Shopify Promotions in 2026

    Everything Shopify merchants need to know about planning, creating, and managing promotions: from discount types to scheduling strategies to automation tools.

    April 17, 20264 min read
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    5 Promo Mistakes Shopify Merchants Make (And How to Avoid Them)

    Running promotions on Shopify is straightforward, until it isn't. Here are the five most common mistakes that cost merchants money and how to prevent them.

    April 16, 20264 min read
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    How to Schedule Flash Sales on Shopify (Without the 3am Alarm)

    Flash sales drive urgency and revenue, but manually activating and deactivating discounts at odd hours is a recipe for mistakes. Here's how to automate the entire process.

    April 15, 20264 min read